Professor Ken Peattie

Professor of Marketing and Strategy, Cardiff University

Professor Peattie is an expert on corporate social responsibility, and sustainability. He was instrumental in Business Relationships, Accountability, Sustainability and Society (BRASS) becoming the first Welsh ESRC-funded Research Centre, attracting around £13M in total research funding. He has made significant contributions to Welsh and UK policy and practice, and held leadership roles at Cardiff University and its Business School continuously between 2001-2024.